Presenter Information

Molly J. WickamFollow

Department

CAPS Business and GS Education

Location

Bethel University

Document Type

Event

Start Date

10-25-2023

End Date

10-25-2023

Abstract

Design thinking is a problem-solving approach based on design theory, design-cognition, social constructivism, and reflection. Since business and industry are seeking employees with design thinking knowledge and skills in order to infuse products and services with innovation, the purpose of the study was to understand the educational qualifications and innovation skills related to design thinking that are sought by employers seeking undergraduate business majors. Content analysis of a nationwide dataset of LinkedIn job descriptions was performed to discover attributes such as educational level, years of required experience in design thinking, and type of bachelor’s degree sought. Findings showed an anomaly between the skills-first hiring trend and the results of the study which found that employers want hires to have a bachelor’s degree, although not necessarily a business degree. Additionally, innovation skills are important to employers hiring employees for design thinking positions. Business management programs need to make the case that they are prepared to teach innovation and other skills that help students obtain jobs in design thinking.

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Oct 25th, 2:00 PM Oct 25th, 5:00 PM

Education and Innovation Requirements for Design Thinking Jobs

Bethel University

Design thinking is a problem-solving approach based on design theory, design-cognition, social constructivism, and reflection. Since business and industry are seeking employees with design thinking knowledge and skills in order to infuse products and services with innovation, the purpose of the study was to understand the educational qualifications and innovation skills related to design thinking that are sought by employers seeking undergraduate business majors. Content analysis of a nationwide dataset of LinkedIn job descriptions was performed to discover attributes such as educational level, years of required experience in design thinking, and type of bachelor’s degree sought. Findings showed an anomaly between the skills-first hiring trend and the results of the study which found that employers want hires to have a bachelor’s degree, although not necessarily a business degree. Additionally, innovation skills are important to employers hiring employees for design thinking positions. Business management programs need to make the case that they are prepared to teach innovation and other skills that help students obtain jobs in design thinking.

 

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